Case Study:Dumpling
Case Study:Dumpling
Problem
Statement
Dumpling sought to develop an application that would offer their users everything they need to manage, promote and grow their enterprise. They contacted us to help them develop their application using MEAN stack. We first came up with all of the UI/UX designs and then developed the front-end using bootstrap for mobile and desktop devices. The backend leveraged Google and Yelp’s APIs to fetch data for the shoppers.
Dumpling allows millions of budding entrepreneurs to run their own highly personal grocery delivery business from their phones. Users can find personal shoppers on the platform and schedule deliveries.
Our Process
Discovery Phase
UX/UI Phase
Development Phase
Our Process
Discovery Phase
UX/UI Phase
Development Phase
Project Duration
6 months
35+ screens
User Research
User research is the phase in which we start planning the project and do the research of all the information in order to make a vast analysis, synthesis and to create insights to solve the user’s needs. This is how we can provide optimal results that allow our customers make important business decisions and give them the confidence they need.
User Persona
Sophie Williams
Demographics:
Age: 35
Occupation: Entrepreneur
Education: Bachelor’s degree in Business Administration
Location: Urban area
- Sophie spends a lot of time researching and learning about different business models and strategies.
- She is willing to put in the work to build a successful business but wants to minimize the amount of time she spends on administrative tasks.
Goals:
- Sophie’s goal is to start a grocery delivery business that she can run from her phone.
- She wants to be able to manage all aspects of the business, from ordering products to managing customer relationships, using an easy-to-use app.
- She hopes to build a sustainable business that will allow her to be her own boss and work from home.
Frustrations:
- Sophie has never run a business before and has limited experience in the grocery industry.
- She is looking for an app that will guide her through the process and provide her with the necessary tools and resources to be successful.
- She is also concerned about managing the logistics of the business, including inventory management, delivery scheduling, and customer service.
Influences:
- Sophie likes to learn through blog posts and social media platforms.
- She also enjoys recommendations from her friends and family.
Personality:
- Sophie is tech-savvy and comfortable using apps and other digital tools to manage her business.
Technology:
- Sophie prefers to communicate through email and messaging apps.
- She values prompt and clear communication and wants to be able to get in touch with customer support quickly if she has any questions or concerns.
User Flow
User Flow reflects user’s progress from the launch of the application to the discovery of all functionalities in the app and doing some actions.